Recent Work

Slate Accounts

eBook content planning, copywriting & design

We supported Slate Accounts with their sales and marketing effort during an early growth phase for the business. Amongst other initiatives, there was a strong focus on content and digital strategy to increase awareness, generate good quality leads and facilitate more efficient conversion from lead to client.
Client - Slate Accounts centred

Our solution

We worked with owner, Michael Kent, and team to develop a robust content calendar and delivered a series of blog posts, email nurture campaigns and some highly effective eBooks. The Slate ebook was a strategic asset in their lead generation campaigns, providing educational value, establishing authority, and fitting seamlessly into their broader content marketing strategies. A well positioned and crafted eBook goes a long way to driving engagement and conversions. This one was a winner for Slate.