Recent Work

Calvino Coffee

Marketing planning & implementation

Calvino Coffee delivers quality coffee and snacks within service centres on major arterial roads inbound and outbound from Melbourne. With an existing brand, 12 sites and a loyal team of store managers, the legendary leaders of Calvino Coffee recognised that it was time to invest in marketing to grow the business with the view to expand and potentially franchise.
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Our solution

A thoroughly enjoyable and highly successful initial year of engagement resulted in a rewarding ongoing relationship which saw the ThinkHatch team immersed in the Calvino Coffee business from top to toe for a further four years. We managed their annual marketing spend, implementing everything from onsite signage and point of sale, seasonal and product related promotions, new product launches, customer loyalty club, staff incentive program, monthly managers meetings and briefings, staff training support, store audits and more.

Calvino Coffee owners, Bill and Peter Hudson, are savvy entrepreneurs whose thirst for life and for exploring new opportunities is matched by the respect and appreciation they show to their internal teams and external service providers. Your route to quality coffee resides at Calvino. Enjoy a cuppa when you’re next on the road.